Recruitment marketing plays a crucial role in achieving your hiring objectives. To distinguish yourself from your competitors, it’s essential to allocate time and resources towards developing a strategic recruitment marketing plan. I have put together a comprehensive guide to cover the basics of this topic. Additionally, I have recently released a book called “Recruitment Marketing”, …

Talent mapping involves gathering data, reviewing research, and analyzing labor market analytics to gain insights into demographics, competition, and current job markets. Recruiters pull this information from a number of resources including labor market tools and compile it into a Talent Mapping report to present to HR leadership and hiring managers. Based on this report, …

As a recruiter, having a strong understanding of SEO (Search Engine Optimization) is crucial. Optimizing job descriptions for search engines is key to increasing their visibility online. There are many aspects to consider when posting a job, and I’ve outlined some basic tips below. For more detailed information, I’ve also written a book called ‘How …

The recruitment and HR industry continues to change at a high space. With the release of new AI tools recruiting technology continues to outpace other fields. In order to stay updated on recent trends I wanted to put together a list of recruitment thought leaders and authors who are writing about all of these trends. …

  I was privileged to interview Michael Vroman, a Talent Sourcing Manager at Maxar Technologies and US military veteran. Michael leads a team and has been an active member of the Sourcecon community for years, contributing to the blog on various topics. I found his series on sourcing military veterans particularly interesting. Michael has given …